Promotions and positions gained for this month.Full Story
As a contribution to the celebration of SG50, Visual Asia Expo will partner with Professional Photographers Association (Singapore) (PPAS) to produce a 50 meter-wide photo wall. This wall will feature photographs from…Full Story
Eu-Gene Ang is convinced about one thing: customer buying decision today are based on emotions backed up by logic. This has major consequences for marketing and advertising. AdAsia met Eu-Gene recently for a Q&A.
The AdFest 2015 closed this year with the announcement that Neil French had been awarded the Lifetime Achievement Award. It was a well-deserved recognition of an advertising man who was not only one of the best English language copywriters to work in Asia but added a spark to the advertising industry in Singapore…Full Story
A keynote presentation by Rahul Asthana, regional marketing director at Kimberly-Clark in Singapore, triggered a follow-up discussion that basically confirms two things; first that marketing technology is no longer an option…Learn more