February 2011

February 28, 2011November 25, 2015 AdAsia Editor

Title Coin Landscapes : Mountains/ Landmarks/Road Brand Rough Guide Budget Travel Guide Advertiser Penguin Books Singapore Advertising Agency DDB Singapore Chief Creative Officer Neil Johnson Executive Creative Director Joji Jacob Creative Director Thomas Yang Copywriter Joji Jacob Art Director Thomas Yang Photographer Chew Peng, Louis – Stardust Imaging Pte Ltd Illustrator Chew Peng, Louis – Stardust Imaging Pte Ltd Company DDB Singapore City Singapore Title Eye 1/ Eye 2/ Eye 3 Brand Don’t Drive Sleepy Project Advertiser Thai Health Promotion Foundation Advertising Agency […]

The Rebirth Of AdAsia

February 28, 2011November 25, 2015 AdAsia Editor

The editor welcomes visitors to the new digital version of AdAsia and explains the path that led to the break from the print magazine and a move to a fresh platform.

The colonel is ‘sogood’. KFC introduce new tagline.

February 28, 2011November 25, 2015 AdAsia Editor

KFC Singapore is rolling out a new tagline this week. An international initiative, ‘sogood’ replaces…

Increase your chances of securing a job

February 27, 2011November 25, 2015 AdAsia Editor

Here is some advice which may be useful to you. You increase your chances of being offered a post if you prepare.

Future-Proofing the media agency business

February 26, 2011November 25, 2015 AdAsia Editor

We, the media agency folks, are so caught up in the trenches of the media agency business… (Contributed by Bharad Ramesh , Regional Executive Director, Strategic Operations & Trading, Asia , Starcom Media Worldwide )

Channel News Asia launches Luminary Awards

February 25, 2011November 25, 2015 AdAsia Editor

Singapore’s MediaCorp has developed, after 12 years of broadcasting, Channel NewsAsia as an excellent regional channel. It has celebrated…

Red Card Group offers one-stop destination to marketers

February 24, 2011November 25, 2015 AdAsia Editor

Assembled under the Red Card Group banner are three subsidiary companies which can now offer a full service communications package. Red Card works with brands to provide innovative and creative sports marketing platforms, Avant Garde specialises in lifestyle and consumer brands and offers creative concepts across branding, activation marketing and design while Muse PR handles […]