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Month: February 2012

Ogilvy connects on social media

February 14, 2012November 25, 2015 AdAsia Editor

Ogilvy & Mather has launched a new vehicle called Social@Ogilvy. This links in the global network of social media experts within the Ogilvy family.

Insights from Reading Room

February 14, 2012November 25, 2015 AdAsia Editor

Digital specialists Reading Room organised their second industry event with breakfast for guests at Raffles Hotel before three presentations on ‘Smart and Effective Mobile Innovation’.

Touch Media gets more funding

February 13, 2012November 25, 2015 AdAsia Editor

Touchmedia has completed a new round of financing with both old and new investors. The company specialises…

Social advertising: Is it worth the buck?

February 10, 2012November 25, 2015 AdAsia Editor

Microsoft Advertising has announced the results of a global study to help brands get a deeper understanding of social media engagement. Social media is on the rise… (Contributed by Microsoft Advertising)

Sarva wins most popular TV commercial award in Sri Lanka

February 6, 2012November 25, 2015 AdAsia Editor

A television commercial for Lanka Bell created by Sarva Integrated has been voted the most popular TV commercial of the year.

Contagious returns to the AdFest

February 3, 2012November 25, 2015 AdAsia Editor

The publication and presentations produced by these switched-on guys and girls identifies new creative trends and ideas and looks at innovation across marketing strategies in all parts of the world.

Watch the world’s most inspiring reels at AdFest

February 3, 2012November 25, 2015 AdAsia Editor

This year AdFest offers the delegates the opportunity to see some of the world’s most inspiring television commercials and short films.

Call for entries for PMAA awards

February 2, 2012November 25, 2015 AdAsia Editor

The Promotion Marketing Awards of Asia is back. The closing date for entries from Asia is 30th March.

AdAsia’s ‘Agency of the Year’ 2011

February 2, 2012November 25, 2015 AdAsia Editor

The winner of 2011 in the annual AdAsia’s ‘Agency of the Year’ award in Singapore is DDB Worldwide Singapore.

The most creative agency in Asia announced

February 2, 2012November 25, 2015 AdAsia Editor

AdAsia has released the name of the agency that scored the highest number of points in the magazine’s annual Creative Sweepstake. The racehorse graphic has been closely followed…

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