Neeraj Nayar, President of Contagious/India, Contagious Communications, London, speaks to AdAsia editor, Allein Moore, and gives insights into developments in the advertising industry that his company has observed. He reminds us that we must not let excitement over technology get in the way of basic human communication. Contagious magazine and its offshoots closely monitor the advertising, marketing and retail industry.
Singapore’s VHQ takes over Blackmagic Design
VHQ, one of the pioneers in post production in Singapore, has acquired the business and assets of Blackmagic Design.
The Kettle is boiling
Allein Moore chats with Kentaro Kimura, Co-CEO, Executive Creative Director, Account Planner, who founded Hakuhodo Kettle, Tokyo, a break-away from the main Japanese agency. He talks about his need to seek fresh ways to connect to the customer and discover what they truly need, not what they want. His agency is breaking fresh ground in Japan. He was a judge in the 2012 AdFest held in Thailand which was where AdAsia caught up with him.
From Alien to advertising
Allein Moore talks to Bob Greenberg, Chairman, CEO, Global Chief Creative Officer of R/GA New York about his company’s original focus on movies like ‘Superman’, ‘Alien’ and ‘Predator’ to its development as a leading international digital agency. Greenberg was the Grand Jury President at AdFest 2012 where our editor caught up with him.
AdFest – happy to be back home
The annual Asia Pacific Advertising Festival, AdFest, returned this year to Pattaya in Thailand. The break in Phuket last year served to remind everyone how perfect…
March 2012
Promotions and positions gained for this month.
The Complete Idiot’s Guide to Facebook Marketing
Power up your social media strategy on the world’s largest platform
By John Wayne Zimmerman and Damon Brown
March 2012
New clients or projects gained this month.
Reflections on AdFest
I‘ve just got back from AdFest, the regional creative awards show and conference held annually in Thailand. I have been fortunate enough to be invited for the last 11 years and it never fails to recharge my batteries. The reason for this…
Lights off for StarHub in Earth Hour
StarHub, the major cable TV and mobile company in Singapore, will be shutting off its lights and screens at retail shops from 8.30pm to 9.30pm on Saturday 31st March to honour Earth Hour.