I spent an interesting and very informative day recently at ‘Asia Shopper Marketing & Insights’ conference. Sadly I could only attend half of this two-day event organised by Pacific Conferences. The speakers were first rate and the presentations were excellent…
May 2012
Promotions and positions gained for this month.
ADMA offers online course
Recognising the need to upgrade the digital skills of the media and marketing professionals, the Asia Digital Marketing Association, has developed a series of training modules. The Digital Essentials course is conducted online…
May 2012
New business recently gained.
Outdoor Channel teams up with the Cairns Adventure Film Festival
Outdoor Channel (Asia) has signed a long term partnership with Cairns Adventure Film Festival (CAFF) to become the official pan-regional media partner. Outdoor Channel will showcase the best entries from the festival. CAFF is now in its 3rd season…
Y&R Singapore romp home winners Microsoft Advertising Story Awards
In the international competition, The Microsoft Advertising Story Awards, the entry from Young & Rubicam Singapore went from finalist to global winner in the brand category. It was Jonathan Lang’s entry utilising…
Spikes Asia 2012 is now open for entries
The regional Asia Pacific show that awards creativity, Spikes Asia, is now open for entries. It will be held, together with a conference on 16th to 18th September at Suntec Conference and Exhibition Centre in Singapore.
Spikes names first three jury presidents
The Spikes Asia Advertising Festival starting on 16th September 2012 in Singapore has announced the first three jury presidents.
76% of people conduct online searches in two or more language
Digital marketing agency, Greenlight has published a global survey “Search & Social Survey 2011-2012”. Quizzing a wide range of ages and occupation they found a significant number (76%) conduct online searches in more than…
HK Marketers and Consumers disagree on importance of print
Research conducted by Experian reveals some disconnect between Hong Kong marketers and consumers in several area. While consumers agree with…
