An international study by Experian uncovers some interesting figures and reveals the massive growth in niché social networks. Pinterest and Instagram have become…
Plurals and possessives are a cause of much confusion in English – and there are no easy-to-follow rules. Some words simply add an “s” to denote the plural – for example, girl to girls, boy to boys… (Contributed by Adrianne LeMan)
After writing last week on the lack of digital experts and sitting through 2-days of marketing presentations at the APPIES in Singapore, I got to pondering on the creative work we are producing.
The esteemed judges at this year’s D&AD show have been caught on film. The scrupulous judging process in London is now on film and you will see why it is so hard to win a coveted Black Pencil.
I don’t speak any other language fluently enough to know whether idioms are common in, for example, French, German or Spanish, but they are common in English and they make the language more… (Contributed by Adrianne LeMan)
Without doubt, Facebook embraces large communities around the globe, but each country delivers a different social media performance. These becomes clear in the ‘2012 Social Media Advertising Global Games’ published by Kenshoo.
As part of the Nielsen Global Survey of Investment Attitudes, Nielsen researchers looked at online consumers in Malaysia. It seems 47% repay all credit cards in full each month and 15% pay more than the minimum.
The APPIES are back for the third year. Unlike the EFFIES, this is a Singapore original. Dreamed up by Patrick Mowe, the retired director of the Institute of Advertising Singapore which organises…
The Audit Bureau of Circulations (ABC) Singapore has announced a new set of rules and guidelines for auditing and reporting of circulation numbers for newspapers and magazines to include digital editions.
Maxifier have been working for some time in Japan in the area of inventory revenue management. The company has just announced that it has formed a new partnership…