For many years nothing much changed in the loyalty progammes. Matt Howland, VP of Tibco Loyalty Lab, talks to Allein Moore of AdAsia about how mobile and social media is now changing the landscape.
T-Mobile makes the call
CK Rao discusses the plans to move T-Mobile up in its rankings in the USA with the help of Tibco technology and how this is helping improve consumer service. Allein Moore caught up with this engineer at TUCON 2012 in Las Vegas.
The Asian Publishing Convention – 30th Nov to 1st Dec 2012
It is one of the best organised shows in the region and draws publishers, editors, writers, designers and many more from not only the region but worldwide. The 6th annual Asian Publishing Convention will be held in Kuala Lumpur at the end of November.
Microsoft promises us an exciting year ahead
For this VIP interview, Allein Moore talks to Bruno Fiorentini, General Manager for Microsoft Advertising & Online, APAC. He is excited about the imminent launch of Windows 8 and other products. Allein met Bruno at Spikes Asia 2012 on 18th September in Singapore.
Fashion movement
Allein Moore talks Joanne Hackett, Director of Business Development at Bodymetrics during Spikes Asia 2012. Her company has utilised Microsoft’s Kinect to change the way you can choose clothes. A wave of the hand will get you the size and fashion shape to suit your body.
CASBAA round the corner
CASBAA represents many leaders in the broadcasting spanning technology, content and advertising. The annual CASBAA Convention is a major event in this field. This year, it will be held at the Grand Hyatt, Hong Kong, from 29th October to 1st November.
Getty Images taken over by The Carlyle Group
Getty Images, the international image library, has now officially been taken over by The Carlyle Group which now holds a controlling interest. The acquisition was said to have cost Carlyle $3.3 billion.
WFA opens Asian office
The World Federation of Advertisers (WFA) has opened its first office in Asia. The Director of Communications, Will Gilroy will relocated from Brussels to Singapore thus giving WFA its first permanent presence in the region.
Leading digital agency acquired by Saatchi & Saatchi
Arachnid is now wholly owned by Saatchi & Saatchi and becomes part of the Publicis Groupe. The award-winning digital agency will be called…
AdFest announces theme for 2013
The regional creative conference and awards, the Asia Pacific Advertising Festival (AdFest) will be back in Pattaya Thailand on 17th to 19th March. The theme for the 2013 event is ‘Connect the Dots’.
