David Naidu (1939 – 2012)
November 2012
Promotions and positions gained for this month.
Obliterating “The line”: Asia and the creative revolution in shopper marketing
This isn’t a talk about what has already been done in shopper marketing. Or a talk about the science of shopper marketing. Shopper science can easily defend itself. This is the time to talk about… (Contributed by Lor Gold, Global Chief Creative Officer of Schawk, Inc.)
CMO’s feel confident on digital future
The CMO Council which represents chief marketing offers all around the globe, in conjunction with Adobe Systems have completed a major study across the Asia region. Titled ‘APAC Digital Marketing Performance Dashboard’, the study is the result of 23 one-on-one interviews across a number of industries as well 295 online responses from senior marketers.
November 2012
New business recently gained.
Loading… not the words your visitors and customers want to see
There’s this interesting product you’d like to find out more about. You visit their website, but the images of the product don’t display. It could be your Internet connection; you hit ‘refresh’ a couple of times, but the images still don’t render. Too bad; you go elsewhere. It’s unlikely you’ll bookmark the URL or… (Contributed by Skip Rudolf, Vice President, Marketing, Tata Communications)
Vision Critical opens Tokyo office
Since it was founded in 2000, Vision Critical has grown into fourteen offices globally. The latest recently opened its doors in Tokyo.
London International Awards sees 76 AsiaPac winners
The number of awards has grown for the London International Awards since it started in 1986. This year, a total of 15,418 entries were received from 76 counties. The judging was held at the Wynn/Encore Hotel in Las Vegas along…
LIA 2012 AsiaPac Winning Entries
Billboard Gold Winner – Beverages – Non-Alcoholic Title #COKEHANDS Corporate Name of Client Coca-Cola Company Client Account Director Stephen Drummond Agency Account Director Martin Murphy Planner Mark Sinnock Agency Ogilvy & Mather Advertising, Shanghai Chief Creative Officer Graham Fink Executive Creative Director Francis Wee Art Director Jonathan Mak Long Graphic Designer Jonathan Mak Long Illustrators Jonathan Mak Long/Eno Jin Silver Winner – Innovative Use of Billboard [tube]http://www.youtube.com/watch?v=OmYGs-A6njg[/tube] […]
Singapore’s anti-smoking campaign wins Gold
Singapore’s Health Promotion Board has consistently over the years produces outstanding advertising campaigns to raise awareness in its citizens about cancers, healthy eating and AIDS. Singapore was the first country in the world to run a national anti-smoking campaign.
