For more than 5 years now, we here in Southeast Asia have been bombarded with Malaysia’s “Truly Asia” campaign; a really aggressive and successful campaign (and one accompanied by some controversy, too). There have been many occasions in which clients told me that they want… (Contributed by Yasha Chatab, Group Business Development Director of WIR Global)
AdFest partners with D&AD
Young creatives (under 30) have a wonderful opportunity if they are attending AdFest this year. The event organisers have teamed up with London’s premier creative organisation to present the ‘ADFEST+D&AD Academy’.
February 2013
A new start or new roles for the month.
Major digital marketing shows return to Singapore
The Internet Show Asia 2013 and The Mobile Show Asia 2013 are back in Singapore at the Marina Bay Sands Exhibition Centre on 24th & 25th April 2013.
Asia scoring well in the AME Awards
The shortlist for the AME Awards 2013 which cover advertising and marketing effectiveness have been announced in New York. There are 20 finalists from Asia beating entries from 27 different countries.
Why are all the cool kids only talking about digital advertising?
Despite the Internet being around for just over two decades, its impact, from an advertising perspective, has been revolutionary. Ad dollars now are flowing by the billions into online marketing where… (Contributed by Dhruv Sahgal, Co-Founder, Business Operations, EatAds.com)
ITV Granada rebrands
The name ITV Granada will be familiar to anyone who has lived in the UK and in Singapore. It is possible to see…
Me/myself etc continued
I received an email the other day asking me if I’d like to meet “my daughter and I” for coffee. I couldn’t, unfortunately, but that wasn’t… (Contributed by Adrianne LeMan)
February 2013
New business recently gained.
New York Festivals announces 6 more judges
Preparing for the 2013 show, the organisers of the 56th New York Festivals International Advertising Awards have revealed six more high profile judges.
