Skip to content

The Magazine for Modern Marketing

  • NEWS
    • Reports
  • FEATURES
    • A Moment With Moore
    • Articles
    • History Of Singapore Advertising
    • Letter From The Publisher
    • The VIP Interview
  • Events & Workshops
    • Conferences & Exhibitions
    • Seminars / Workshops
  • About AdAsia
    • The Team
  • Contact Us
    • Term & Conditions
  • AdAsia Alert

Month: September 2014

Epica announces new categories

September 12, 2014November 25, 2015 AdAsia Editor

The Epica Awards is now open for entries and launches the 2014 season with a new website, refreshed brand identity and seven new categories.

Malaysia representative appointed by Lions Festivals

September 4, 2014November 25, 2015 AdAsia Editor

Sledgehammer Communications has been appointed the official Malaysia representative of Lions Festivals. Sledgehammer Communications will promote the Cannes Lions and Spikes Asia in that country.

DMAS clicks with PurpleClick

September 3, 2014November 25, 2015 AdAsia Editor

In the most recent SoundBites lunchtime talk organised by Direct Marketing Association of Singapore, Evangeline Leong took the audience through the developments and latest techniques in Search Engine Marketing and Search Engine Optimisation.

Marketing Automation is Not Marketing Strategy

September 1, 2014December 7, 2015 AdAsia Editor

Too often, these days, I am hearing B2B marketers mouth claims like ”We got this new [fill in the brand] automation tool, so now we can reduce headcount.” Or, “Once this automation system is installed, it will take our marketing to the next level.” This worries me. Marketers sometimes see automation as…. (Contributed by Ruth P. Stevens)

Share AdAsia Content
  • email
  • facebook
  • twitter
  • linkedin

AdAsia on Social Media

Facebook Icon AdAsia on Facebook
LinkedIn Logo Icon AdAsia on LinkedIn

Recent Posts

  • Marketing in the New Normal
  • Letter of the Publisher: The Covid Conundrum
  • The Marketing Opportunity of a Lifetime: 3 Ways to Turn Covid into a Success Story
  • Will Griffith joins Tealium: Customer Journeyman becomes Customer Data Guy
  • Five Predictions for Adtech in 2020

© 2021 AdAsia Media Pte Ltd


advert