It’s back in Singapore. The Spikes Asia Festival of Creativity opens 9th September in Suntec City, Singapore and for three days, the delegates will be offered an “inspirational” programme…
Moove Media in the spotlight: The cowboys (and cowgirls) Singaporean media
When you live in Singapore it was hard for a while not to come across cows placed in strategic locations around the city. This campaign came from…
ad:tech asean 2015: the last of a series
ad:tech asean Singapore 2015 was a lot smaller than last year’s event. There were just half the exhibitors…
dmg events closing
With ad:tech just behind us, it comes as a complete surprise that organiser dmg events, just announced that it is closing down…
How Marketing automation is done at LinkedIn
The latest sound bite by the Direct Marketing Association of Singapore, featured a presentation by Joanna Rachwal on marketing automation at LinkedIn. Joanna is Global Marketing Operations Lead and she delivered a fast-paced look…
Advergames – a few considerations
Using branded online games for advertising and marketing purposes, so called Advergames, has been around as a tactic for years. At AdAsia we see that this tactic is increasingly…
