The shortlist for the AME Awards 2013 which cover advertising and marketing effectiveness have been announced in New York. There are 20 finalists from Asia beating entries from 27 different countries.

Hong Kong and the Philippines are dominating the shortlisted entries from Asia.

The USA was, not surprisingly, the leading contender globally with 15 shortlisted entries.

One of the trends, highlighted by Alisun Armstrong, Executive Director of AME Awards, was the use of celebrities in entries submitted this year.

Here are the Asia entries which are through to the final round:

Click here to view the complete AME Awards Shortlist