ADAsia

Singaporean company PurpleClick has been named by Google as winner of the South East Asia Premier SME Partner Awards in the Display category. This is in recognition…

InSing, the local lifestyle portal created by SingTel, has undergone some refreshment.

Outbrain helps consumers find the most relevant and trusted content online. Now it is helping the trade find out more about consumers habits. It has released…

Vserv.mobi, the mobile advertising exchange has revealed that it portfolio of advertisers and brands in the India and Southeast Asian markets have grown…

IAB Singapore has partnered with Hyper Island to develop the IAB Fellows Program (US spelling for some reason). It is funded by Google.

Trust in traditional advertising remains strong while the credibility of online advertising has improved in recent years. This came out in the latest Nielsen ‘Global Survey of Trust in Advertising’. This survey covers 58 countries with more than 29,000 respondents giving feedback…

Digital advertising specialist, Amobee, has acquired Gradient X, a real-time bidding platform company. The size of investment is not revealed. Amobee’s platform can now offer advanced real-time bidding functionality…

Yahoo Asia Pacific is collaborating with the University of Pennsylvania’s Wharton Future of Advertising Program (WFoA). They will jointly…

Australian start-up, Vimily, has globally launched its mobile app and platform which will allow companies to create shareable online video content. This can be used for video competitions, consumer and business events as well as market research. The videos can …

SpotXchange commissioned Forrester Consulting to conduct research on its behalf. “RTB Powers the Rapid Growth of Online Video”, Forrester’s report, predicts that online video advertising will account for…