ADAsia

A new Nielsen report shows that consumers in Asia are amongst the world’s most active online shoppers. Besides purchasing, they spend a lot of time…

An international study by Experian uncovers some interesting figures and reveals the massive growth in niché social networks. Pinterest and Instagram have become…

Without doubt, Facebook embraces large communities around the globe, but each country delivers a different social media performance. These becomes clear in the ‘2012 Social Media Advertising Global Games’ published by Kenshoo.

Asia Pacific’s online population exceeds one billion for the first time. More than 623 million are accessing the web via mobile. The new 2012 Yearbook from the Asia Digital Marketing Association is filled with useful data and insights.

Now viewers get the chance to interact with television commercials. This might be a game changer for the television advertising industry. Toyota and Unilever obviously think so. They have signed up…

We really don’t need reminding of the growth of mobile advertising but Smaato has pulled out some more figures that show the tremendous change coming about. Smaato predicts that by 2015, we will have…

‘Driving Asia’s Digital Development’ was the theme of this year’s ad:tech exhibition and conference held in Singapore on 13th & 14th June. It certainly drove the attendances up. Several thousand people visited…

Singapore Press Holdings, the giant print media group, has revamped its online jobs portal. ST701 Jobs is now called ST Jobs.

TNS has announced the opening of its first office in Cambodia. The research company has joined forces with MSD, one of the leading Cambodian market and social research firms.

Recognising the need to upgrade the digital skills of the media and marketing professionals, the Asia Digital Marketing Association, has developed a series of training modules. The Digital Essentials course is conducted online…