The Dentsu Way
Secrets of Cross Switch Marketing from the World’s MOST INNOVATIVE ADVERTISING AGENCY
By Kotaro Sugiyama, Tim Andree and the Dentsu Cross Switch Team
Secrets of Cross Switch Marketing from the World’s MOST INNOVATIVE ADVERTISING AGENCY
By Kotaro Sugiyama, Tim Andree and the Dentsu Cross Switch Team
How To Build Your Own Successful Freelance Copywriting Business
By Andy Maslen
How To Write Better Copy, Faster – For Everything From Ads To Websites
By Andy Maslen
And How to Break the Vicious Cycle
By Joseph Baladi
Communicating Effectively Across Cultures
By Mary M. Devereux and Anne Peirson-Smith
New Ways To Get Customers To Choose Your Products And Ignore The Rest
By Marshal Cohen