With ad:tech just behind us, it comes as a complete surprise that organiser dmg events, just announced that it is closing down…
How Marketing automation is done at LinkedIn
The latest sound bite by the Direct Marketing Association of Singapore, featured a presentation by Joanna Rachwal on marketing automation at LinkedIn. Joanna is Global Marketing Operations Lead and she delivered a fast-paced look…
Advergames – a few considerations
Using branded online games for advertising and marketing purposes, so called Advergames, has been around as a tactic for years. At AdAsia we see that this tactic is increasingly…
June 2015
Promotions and positions gained for this month.
Visual Asia Expo 2015 announces a 50 meter-wide Photo Wall to celebrate SG50
As a contribution to the celebration of SG50, Visual Asia Expo will partner with Professional Photographers Association (Singapore) (PPAS) to produce a 50 meter-wide photo wall. This wall will feature photographs from…
MediaCorp delivers a digital 28th SEA Games
MediaCorp announced how they will cover the 28th SEA Games in Singapore. They will broadcast the 28th South East Asian Games on Toggle, their internet on-demand video service.
AdAsia adds Matthieu Vermeulen to the team
As previously announced AdAsia looks into new directions. As a result we will cover the topic of marketing technology more and more. We are happy to announce…
The age of tech in marketing
After two days of keynotes from a wide variety of speakers at the Digital Marketing Asia conference in Singapore, the conclusion is obvious; marketing is more than ever about technology and automation these days. That doesn’t mean that creativity, relevance, emotions…
Singapore designers make a splash
The Marina Bay Sands, Singapore, was the venue for several events organised by Design Business Chamber Singapore (formerly Designers Association Singapore). On 13th March 2015, designers from several countries met at a Summit and heard presentations…
Visual Asia Expo 2015: “Transforming Ideas into Creative Expressions”
Space Arena, the organiser of Visual Asian Expo 2015 has just announced the speakers for this two-day forum, to be held in conjunction with a trade show at the Suntec Convention Centre…