ADAsia

The EFFIES Singapore 2014 was once again the scene of an excited gathering of folks from the advertising agencies, the media agencies industry and advertisers. Held at the Pan Pacific Hotel on 6th June, the EFFIES were presented…

The Mobile Marketing Association Forum was back at the Grand Hyatt Singapore on 22nd May. The delegates were welcomed by Rohit Dadwal, Managing Director of the Mobile Marketing Association APAC and Vikas Gulati, VP, SE Asia for Vserv.mobi, the presenting partner for the event.

The first big creative show of the year has ended. Jimmy Lam and his team can rest for a bit. Pattaya, the seaside resort in Thailand is back in the hands of the…

AdFest 2014 is just weeks away. The regional event continues to add interesting presentations and top creative people to its fare. Contagious Communications, who always excite an audience, are presenting ‘Telling for Selling’. This is a speaker session that explores…

A group of local independent agencies based in Singapore have formed the Independent Agency Network (IAN) which was launched on 18th December. Many of these local shops have already made a name for themselves outside the republic.

The gala dinner and ceremony at the Marina Bay Sands last Friday, 29th November, firmly established this event organised by the Institute of Advertising Singapore firmly in the ad industries calendar. The support from major advertisers which had been a bit thin in recent years was back with a bang. The guests included…

The Financial Times and the Institute on Asian Consumer Insight (ACI) partnered to present the Asia Business Summit held recently at the InterContinental Hotel in Singapore. Co-chaired by David Pilling, Asia Editor of the Financial Times and the irrepressible…

Former racing car driver, Jackie Stewart, impressed even those too young to remember him from the time he won the F1 world championship three times, as he spoke at Spikes Asia 2013. He revealed he was an undiagnosed dyslexic until he was…

One hundred presentations, one hundred opportunities to learn from successful marketing campaigns. The Asia Pacific Marketing Congress known as The APPIES was once again held in Singapore recently. Organised by the Institute of Advertising Singapore, this event attracted…

Despite a presentation by the Editor of AdAsia in the earlier plenary sessions predicting the end of print publications, a platform debate on the demise of printed publications resulted in an overwhelming vote of confidence for the future of this platform. Print is…