Native Advertising Summit 2014. The view is clear.

Native Advertising Summit 2014. The view is clear.

Native Advertising is the new buzz in town. And it is hardly surprising that we have just witnessed in Singapore the inaugural Native Advertising Summit organised by Asher Russell. This two-day event attracted…

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Montblanc sponsors Epica Awards

Montblanc sponsors Epica Awards

The luxury brand Montblanc has underlined its support for the art of writing by sponsoring Epica’s new Copywriting & Storytelling category.

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Epica announces new categories

Epica announces new categories

The Epica Awards is now open for entries and launches the 2014 season with a new website, refreshed brand identity and seven new categories.

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Malaysia representative appointed by Lions Festivals

Malaysia representative appointed by Lions Festivals

Sledgehammer Communications has been appointed the official Malaysia representative of Lions Festivals. Sledgehammer Communications will promote the Cannes Lions and Spikes Asia in that country.

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DMAS clicks with PurpleClick

DMAS clicks with PurpleClick

In the most recent SoundBites lunchtime talk organised by Direct Marketing Association of Singapore, Evangeline Leong took the audience through the developments and latest techniques in Search Engine Marketing and Search Engine Optimisation.

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The geology of social media

The geology of social media

If you haven’t been to one of the Direct Marketing Association of Singapore’s talks, then you are missing a great opportunity to learn more about the advertising and marketing industry in general.

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The Creative AllStars dazzle KL

The Creative AllStars dazzle KL

It was a rare treat for the advertising industry in Malaysia to be inspired and entertained by so many leading creative names. All the advertising men (and one woman) who took the stage have garnered many awards in their careers.

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ad:tech 2014 – Still a trendsetting event?

ad:tech 2014 – Still a trendsetting event?

On Tuesday and Wednesday July 8th and 9th the ad:tech conference hit Singapore again. The 2014 edition, the event’s seventh, was rebranded ‘ASEAN’, according to the organisers to better represent the increasingly overseas-borne contingent that attends the conference.

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An agile audience at Reading Room

An agile audience at Reading Room

The Reading Room has organised several breakfast talks to raise awareness on various issues pertinent to the digital marketing world. On 10th July, those who got up earlier enough to attend enjoyed a stimulating hour or so. The speakers covered several topics but…

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Neil French powers global creative show in KL

Neil French powers global creative show in KL

The man who shook up the advertising scene in Singapore back in the eighties and nineties is back in Asia for a short visit. Neil French, the exWPP Global Creative, is heading the ‘Creative AllStars’ event in Kuala Lumpur, Malaysia.

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