Asia Pacific consumers remain optimistic

Asia Pacific consumers remain optimistic

The Consumer Confidence Index is published by Nielsen and in its findings for Q3 2012 in Asia Pacific showed an increase over the same period last year of 3 points. The study was conducted between 10 August and 7th September 2012 across 14 Asia Pacific countries. Six of the top ten…

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Nielsen says grocery sales are up

Nielsen says grocery sales are up

Nielsen’s annual Retail and Shopper Trends Report identifies key trends and market shifts in the grocery sector in Asia Pacific. It shows that despite global economic uncertainty and slowing GDP growth, the annual packaged grocery sales in Asia Pacific increased…

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Mobile phone users lack loyalty

Mobile phone users lack loyalty

A new global study by the Chief Marketing Officer (CMO) Council on mobile subscribers throws up some interesting data. It seems the world’s 6.5 billion phone subscribers are likely to become…

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Asians the most active online shoppers

Asians the most active online shoppers

A new Nielsen report shows that consumers in Asia are amongst the world’s most active online shoppers. Besides purchasing, they spend a lot of time…

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Experian Mosaic shows increase income in Singapore

Experian Mosaic shows increase income in Singapore

Experian has revealed with data from its Mosaic consumer classification that there has been a steady rise in the average monthly household income in Singapore.

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The rising social network stars

The rising social network stars

An international study by Experian uncovers some interesting figures and reveals the massive growth in niché social networks. Pinterest and Instagram have become…

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Facebook performance across the globe

Facebook performance across the globe

Without doubt, Facebook embraces large communities around the globe, but each country delivers a different social media performance. These becomes clear in the ‘2012 Social Media Advertising Global Games’ published by Kenshoo.

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Nielsen study on credit cards in Malaysia

Nielsen study on credit cards in Malaysia

As part of the Nielsen Global Survey of Investment Attitudes, Nielsen researchers looked at online consumers in Malaysia. It seems 47% repay all credit cards in full each month and 15% pay more than the minimum.

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Opera singing the mobile song

Opera singing the mobile song

Opera Software published its first ‘State of Mobile Advertising’ report on 19th July. This mobile ad platform has gleaned a lot of information from its global network of more than 35 billion ad impressions.

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Global ad spend increases by 3.1% in Q1 2012

Global ad spend increases by 3.1% in Q1 2012

Nielsen’s quarterly Global AdView Pulse reports that global advertising spend continued to rise after the strong finish to 2011 resulting in Quarter 1 showing a 3.1% increase. The global ad spend in that quarter topped…

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