By Allein Moore
The Epica Awards is now open for entries and launches the 2014 season with a new website, refreshed brand identity and seven new categories.
The Epica Awards, initiated in 1987, are the only global creative awards judged by the editors of the advertising and marketing trade press. This guarantees an objective approach as well as extensive media coverage around the world. The jury president this year is Teressa Iezzi, Editor of Fast Company’s Co-Create. The judging will be held in Amsterdam from 17th-19th November.
The awards cover advertising, design, media, PR and digital. This year, the organisers have added new categories: ‘Luxury & Premium Brands’, ‘Creative Technology’, ‘Experiential & Shopper Marketing’, ‘Copywriting & Storytelling’, ‘Best Use of Music’, ‘Title & Credit Sequences’. Finally, there is a one-off category devoted to ‘World Cup advertising’.
Until 18th September, there is a discount of Euro 100 for agencies who meet this ‘early bird’ deadline. The final deadline is 30th September.
You can get information and see the new website, which was designed by Barcelona agency Vasava, by clicking through to www.epica-awards.com.