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DMAS SoundBites – Data Gastronomy: Cooking Up Amazing Marketing Campaigns that Deliver Results
In this lively and interactive session with Catherine Khaw, Founder and CEO of DNA Capitals, uses relatable food analogies to go through data and analytics considerations, including: menu (types of analytics), kitchen crew (analytics team), ingredients (data strategy), dining styles (consumption model), hygiene control (data quality and governance), and kitchen appliances (technology).
Date: 3rd December 2020
Time: 12pm to 1pm (Please enter the Zoom room at 11:50am)
Venue: Via Zoom – link will be provided following registration