Digital Agency Soap Creative Digital Media Strategy Tom Rolph, OMD Sydney Digital Media Planning & Buying Laura Field, OMD Sydney Design Creative Director Kath McLachlan, The Saltmine Design Group Design Senior Account Director Amy Anderson, The Saltmine Design Group Design Account Manager Rosa Jacobsen, The Saltmine Design Group Retail Activation Director Kate Skelton, Wrigley 20th Century Fox Head of Promotions Kate Nicholls 5 Brand Manager Craig Harkness, Wrigley Idea & Communications Strategy Alex Houghton, OMD Sydney Business Director Ben Sjögren, OMD Sydney