Fitch Singapore has won the Van Heusen business in India. The appointment was made by Madura Fashion & Lifestyle, a division of Aditya Birla Nuvo Ltd. Van Heusen has over 250 stores across 100 cities.
Reading Room has been appointed digital agency for the Spa Esprit Group in Singapore after a three-way pitch. The consultancy has been charged to build and revamp sites for several brands under the home-grown beauty and F&B firm. This includes Skinny Pizza, Tiong Bahru Bakery, Forty Hands, Qi Mantra, Spa Esprit and the corporate website.
The Campaign Palace Jakarta has won the TPS Food business which includes Indonesia’s number one kids’ snack ‘Taro Net’, ‘Ayam 2 Telor’, a well-established dried noodle brand, ‘Superior’ dried vermicelli product, and ‘Mie Kremezz’, a noodle snack brand for children. The Campaign Palace is part of the Y&R Group.