Billboard

Gold Winner – Beverages – Non-Alcoholic

Title #COKEHANDS Corporate Name of Client Coca-Cola Company Client Account Director Stephen Drummond Agency Account Director Martin Murphy Planner Mark Sinnock Agency Ogilvy & Mather Advertising, Shanghai Chief Creative Officer Graham Fink Executive Creative Director Francis Wee Art Director Jonathan Mak Long Graphic Designer Jonathan Mak Long Illustrators Jonathan Mak Long/Eno Jin


Silver Winner – Innovative Use of Billboard

[tube]http://www.youtube.com/watch?v=OmYGs-A6njg[/tube]

Title Sunny Sale Corporate Name of Client Emart Client Account Director Woosuk Han Account Executive Jin-Taek Noh Agency Cheil Worldwide, Seoul Chief Creative Officer Ina Choi Executive Creative Director Thomas Hong-tack Kim Creative Director Se-Ho Kwon Copywriters Byeong-Ha Lee/Ki-Seok Kim Art Directors Hyun-Myung Kim/Jeong-Ki Seo/Ha-Rim Lee Agency Producer U-Seok Lee Graphic Designer Jung-Seo Yang Photography Studio H Studio, Seoul Photographer Ki-Hong Kim Application Interface Design Yang-Keun Kim Director Young-Hyun Shin Media Artist Won-Dae Ryu/Ki-Heon Shin


Design

Gold Winner – Art Direction Campaign

Title More Than Just The Classics Corporate Name of Client Penguin Books Malaysia Client Account Director Chung Yaw Hwa Agency Account Director Michelle Tan Agency Y&R Malaysia, Kuala Lumpur Executive Creative Directors Gigi Lee/Marcus Rebeschini Creative Group Head Hor Yew Pong Regional Head of Copy Edward Ong Copywriters Boone Wong/Andrea Yap/Azeril Johari Art Directors Hor Yew Pong/Nikken Chong/Foo Guan Foong/Emily Tan/Jillyn Cheoh/Joshua Tay Design Director Gigi Lee Designers Emily Tan/Jillyn Cheoh Photography Studio Wizard Photography, Kuala Lumpur Illustrators Cue Art/ManMan Tan /Hor Yew Pong/Emily Tan/Jillyn Cheoh/Chew Lee Chin Typographers Emily Tan/Loh Gan Kai Prop Makers Y&R Creative/Poco Homemade/Leng Tieng Chai/Siew Yuet Kie


Bronze Winner – Art Direction Campaign

Cityscape
Terrain
Road Map

Title “Cityscape”, “Terrain”, “Road Map” Corporate Name of Client Life Cycle Agency Account Director Sandy Lee Agency DDB Group Singapore, Singapore Chief Creative Officer Neil Johnson Group Creative Director Joji Jacob  Creative Directors Thomas Yang/Andrew Hook Copywriter Andrew Hook Art Directors Thomas Yang/Chris Soh Photographer Allan Ng Typographer Celeste Anning Retouching Digitalis


Gold Winner – Branded Content

Title 8-BIT Corporate Name of Client Google Agency Hakuhodo Inc., Tokyo Design Company twoplatoon, Tokyo


Bronze Winner – Environmental Installations/Displays – Temporary

Title Skima Gallery Corporate Name of Client IKEA Japan K.K. Client Account Director Eri Suzuki Agency Account Directors Toshihiro Yoshii/Kei Kaneko Agency TBWAHakuhodo, Tokyo Executive Creative Director Kazoo Sato Copywriter Chino Yamaguchi Art Directors Katsuhiro Shimizu/Keisuke Shimizu Promotion Planner Yoshitaka Kobayashi Interactive Planner Masashi Matsukura


Gold Winner – Client Promotion

Title Design NORI Corporate Name of Client Umino Seaweed Store Agency I&S BBDO Inc., Tokyo Executive Creative Director Yoshihisa Ogata Creative Director Kenichiro Shigetomi Copywriters Kiyoyuki Enomoto/Ririko Murata Art Director Kenichiro Shigetomi Designer Kenichiro Shigetomi Photographer Yasunari Kurosawa Strategic planner Koji Onishi


Bronze Winner – Innovative Use of Design

[tube]http://www.youtube.com/watch?v=kC3d23EOOGU[/tube]

Title The Keyboard of Isolation Corporate Name of Client Family Care For Grassroots Community (China) Agency DDB China Group, Shanghai Chief Creative Officer Michael Dee Creative Director Jody Xiong Copywriters Leo Liu/Jody Xiong Art Directors Jody Xiong/William Zhang/Jack Xuan Photographers Nicholas Siau/King Zhang/Alex Chen Illustrator Jody Xiong


Bronze Winner – Innovative Use of Design

Click here to view the campaign

Title Kraft-Toblerone – “Toblerone Blocks” Corporate Name of Client Kraft Agency Leagas Delaney, Shanghai


Bronze Winner – Motion Graphics – Typography

[tube]http://www.youtube.com/watch?v=x6AmJeCIBf0[/tube]

Title Google Chrome – “OK Go – All Is Not Lost” Corporate Name of Client Google Agency Hakuhodo/TYO ID/AOI PROMOTION/1-10 design/FUTUREK/Kaibutsu/OKGo/Paracadute/Pilobolus Typographer Hakuhodo


Gold Winner – Poster Campaign

 

 

Title Get Back, Tohoku. Corporate Name of Client East Japan Railway Company Client Account Director Hirokatsu Mibu Account Executive Ken Masuda/Hiroyuki Nakayama Agency Dentsu Inc., Tokyo Executive Creative Director Yukio Oshima Creative Director Takuma Takasaki Copywriters Hiroshi Ichikura/Waca Sakamoto Art Director Yoshihiro Yagi Agency Producer Taro Saito Creative Producer Koji Wada Design Company Creative Power Unit, Tokyo Graphic Designers Daisuke Hatakeyama/Rumiko Kobayashi Photographer Yasutoshi Fujiwara


Silver Winner – Poster Campaign

The Pencil - Car
The Pencil - Chair
The Pencil - Church

Title “The Pencil – Car”, “The Pencil – Chair”, “The Pencil – Church” Corporate Name of Client Staedtler Client Account Director Kenneth Li Agency Account Directors Margaret Chan/Hanford Sheng Agency Leo Burnett, Hong Kong Executive Creative Director Connie Lo Creative Directors Miranda Shing/Adrian Lam Copywriters Fanny Lau/Wen Louie Art Director May Chan Photographer Stephen Cheung Print Production Joe Tam Retoucher Henry Chan Acknowledged and supported by Dalton M. Ghetti


Digital

Bronze Winner – Innovative Use of Digital

Silver Winner – Weird Wonderful Work

Click here to view the campaign

Title Mimeisthai Corporate Name of Client TEDx Agency Clemenger BBDO, Sydney Executive Creative Director Paul Nagy Creative Director James Theophane Associate Creative Director Luke Hawkins Copywriters Rees Steel/Joel Hauer Art Director James Theophane Executive Agency Producer Denise McKeon Agency Producer Jonathan Gerard Programmers Justin James Claydon/Kyle McDonald Editor Lucas Vazquez Sound Design Company Clemenger BBDO, Sydney Sound Designer Anthony Tiernan Web Development John Knutsson/Joshua Brown Online Toby Royce User Experience Claire Alexander Data Visualisation Small Multiples Technology Infrastructure Viocorp Head of Craft Tim McPherson


Bronze Winner – Microsites

[tube]http://www.youtube.com/watch?v=x6AmJeCIBf0[/tube]

Title Google Chrome – “OK Go – All Is Not Lost” Corporate Name of Client Google Agency Hakuhodo/TYO ID/AOI PROMOTION/1-10 design/FUTUREK/Kaibutsu/OKGo/Paracadute/Pilobolus Typographer Hakuhodo


Silver Winner – Online Games

Click here to view the campaign

Title The Google Puzzle Corporate Name of Client Google Agency Hakuhodo/TYO ID/AOI Promotion/1-10 Design/FUTUREK/Kaibutsu/OKGo/Paracadute/Pilobolus


Silver Winner – Travel

Click here to view the campaign

Title Steal Banksy Corporate Name of Client Art Series Hotels Agency Account Directors Aliya Hasan/Matt Houltham Agency Naked Communications Australia, Melbourne Creative Director Seshan Moodley Art Director Seshan Moodley Graphic Designer Gerard Hindle Digital Project Manager Lach Hall Managing Partner Head Of Ideas Paul Swann Founder/Global Head Of Behavioural Science Adam Ferrier Communications Director Jono Key PR Larissa Rembsiz 


Silver Winner – Use of Social Media

Click here to view the campaign

Title Campaign Against Sex Scandal Videos – “Bury the Past” Corporate Name of Client Gabriela Agency Account Directors Gabbie Santiago/Merlee Jayme Agency DDB DM9JaymeSyfu, Makati City Chief Creative Officer Merlee Jayme Executive Creative Director Eugene Demata Associate Creative Director Aste Gutierrez Copywriter Aste Gutierrez Art Director Biboy Royong Agency Producer Carlo Perlas Creative Technologist Buboy Paguio Programmer Buboy Paguio Editing Facility Tower of Doom, Makati City Editor Jeffrey San Juan


Silver Winner – Visual Design

Click here to view the campaign

Title Australian Air Force – “The Paper Baron” Corporate Name of Client Australian Defence Force Client Account Director Kate Mathews Agency Account Directors Leah Champion/Julian Bell/Alice Mason Agency George Patterson Y&R, Melbourne Global Chief Creative Officer Tony Granger Executive Creative Director Ben Coulson Art Director Paul Meates Agency Producer Luke Tellefson Illustrator Lewis Allen Director of Photography Donna Stevens Digital Production Company Millipede, Melbourne Digital Director Nick Sellars Technical Developers Warwick Buzacott/Tony Polinelli Digital Designer Kota Matsuda


Integrated Campaign

Silver Winner – Integrated Campaign

[tube]http://www.youtube.com/watch?v=Px5l-iJPQXs[/tube]

Title Defence University Sponsorship – “Mobile Medic” Corporate Name of Client Australian Defence Force Client Account Director Fiona Boughton Agency Account Directors Julian Bell/Jason Bass Account Executives Chris Bush/Daniel Smith Account Director Janet Proposch Agency George Patterson Y&R, Melbourne/VML Global Chief Creative Officer Tony Granger Executive Creative Director Ben Coulson Creative Director Chris Northam Copywriter Matt Lawson Art Director Jake Barrow Graphic Designer Marcus Byrne Photographer Hugh Peachy Digital Designer Janna Mamar User Experience Lead Luke Tellefson


Bronze Winner – Integrated Campaign

[tube]http://www.youtube.com/watch?v=dEDFLxEMQj0[/tube]

Title Australian Cricket Team Sponsorship “M.J. Bale – Grazed On Greatness” Corporate Name of Client M.J. Bale Agency Account Director Bryony Marks Agency WhybinTBWA Sydney, Sydney Executive Creative Directors Matty Burton/Dave Bowman Creative Directors Peter Galmes/John Mckelvey Copywriter John Mckelvey Art Director Peter Galmes Photographer Gerrard Needham Director Stephen Oliver Director of Photography Hugh Miller Post-Production Company Method Studios Sound Design Company Nylon Studios, Sydney Sound Designer Simon Lister Music Scott Langley CEO Paul Bradbury Eleven PR Director Rob Lowe Eleven PR Senior Account Executive Sydney Spagnoletti


Bronze Winner – Integrated Campaign

[tube]http://www.youtube.com/watch?v=VmsIEJqnc4o[/tube]

Title Slurpee – “BYO Cup Day” Corporate Name of Client 7-Eleven Client Account Director Julie Laycock Agency Account Director Ari Sztal Agency Leo Burnett, Melbourne Global Chief Creative Officer Mark Tutssel Executive Creative Director Jason Williams Copywriters Andrew Woodhead/Elle Bullen/Eamonn Dixon Art Director James Orr Social Media Strategist Terence Thean/Rodeo


Bronze Winner – Integrated Campaign

Click here to view the campaign

Title She Runs The Night Corporate Name of Client Nike Agency US, Sydney


Bronze Winner – Integrated Campaign

[tube]http://www.youtube.com/watch?v=X_B6Tft8Y9c[/tube]

Title Steinlager – “Believe” Corporate Name of Client Lion Client Account Directors Danny Phillips/Todd Gordon/Kate Fisken/Brent Robinson Agency Account Directors Scott Wallace/Jonathan Rea Agency DDB Group New Zealand, Auckland Group Creative Director Toby Talbot Creative Directors Regan Grafton/Aaron Goldring Copywriters Paul Hankinson/Rory McKechnie/Matt Webster Art Directors Regan Grafton/Damian Galvin/Ben Barnes Head of Art Dave Brady Executive Agency Producer Judy Thompson Agency Producer Tania Jeram Design Company DDB Group New Zealand Production Company Robber’s Dog, Auckland Director Adam Stevens Producer Mark Foster Director of Photography Ginny Loane Digital Production Company DDB Group New Zealand, Auckland Editor Paul Maxwell Sound Design Company The Coopers of Franklin Road, Auckland Music Production Company Liquid Studios, Auckland Music Composer Peter Van der Fluit


Non-Traditional

Silver Winner – Interactive Installations

[tube]http://www.youtube.com/watch?v=Px5l-iJPQXs[/tube]

Title Defence University Sponsorship – “Mobile Medic” Corporate Name of Client Australian Defence Force Client Account Director Fiona Boughton Agency Account Directors Julian Bell/Jason Bass Account Executives Chris Bush/Daniel Smith Account Director Janet Proposch Agency George Patterson Y&R, Melbourne/VML Global Chief Creative Officer Tony Granger Executive Creative Director Ben Coulson Creative Director Chris Northam Copywriter Matt Lawson Art Director Jake Barrow Graphic Designer Marcus Byrne Photographer Hugh Peachy Digital Designer Janna Mamar User Experience Lead Luke Tellefson


Bronze Winner – Interactive Installations

[tube]http://www.youtube.com/watch?v=OmYGs-A6njg[/tube]

Title Sunny Sale Corporate Name of Client Emart Client Account Director Woosuk Han Account Executive Jin-Taek Noh Agency Cheil Worldwide, Seoul Chief Creative Officer Ina Choi Executive Creative Director Thomas Hong-tack Kim Creative Director Se-Ho Kwon Copywriters Byeong-Ha Lee/Ki-Seok Kim Art Directors Hyun-Myung Kim/Jeong-Ki Seo/Ha-Rim Lee Agency Producer U-Seok Lee Graphic Designer Jung-Seo Yang Photography Studio H Studio, Seoul Photographer Ki-Hong Kim Application Interface Design Yang-Keun Kim Director Young-Hyun Shin Media Artist Won-Dae Ryu/Ki-Heon Shin


Package Design

Silver Winner – Pharmaceuticals

Title Magic 1Day Menicon Flat Pack  Corporate Name of Client Menicon Co.,Ltd. Client Account Director Jun Yamazawa Account Executive Dai Sakashita Agency Dentsu, Tokyo/Drill, Tokyo/Party, Tokyo Creative Director Morihiro Harano Copywriter Haruko Tsutsui Art Director Yoshihiro Yagi Agency Producer Koji Wada/Tetsuji Nose Design Company Katachi, Tokyo Designers Toshimitsu Tanaka/Ayano Higa Photographer Takaya Sakano Printing Director Takeshi Arimoto Retoucher Yosuke Mochizuki


Bronze Winner – Wines

Title Rice Magic Sparkling Sake Corporate Name of Client Ninki Inc. Client Account Director Yujin Yusa Executive Creative Director Henry Ho Design Company Gtdi Co. Ltd Designer Atsuhito Enoki Illustrator Ulrica Hydman Vallien


Poster

Gold Winner – Beverages – Non-Alcoholic

Title #COKEHANDS Corporate Name of Client Coca-Cola Company Client Account Director Stephen Drummond Agency Account Director Martin Murphy Planner Mark Sinnock Agency Ogilvy & Mather Advertising, Shanghai Chief Creative Officer Graham Fink Executive Creative Director Francis Wee Art Director Jonathan Mak Long Graphic Designer Jonathan Mak Long Illustrators Jonathan Mak Long/Eno Jin


Silver Winner – Corporate Image Campaign

Title More Than Just The Classics Corporate Name of Client Penguin Books Malaysia Client Account Director Chung Yaw Hwa Agency Account Director Michelle Tan Agency Y&R Malaysia, Kuala Lumpur Executive Creative Directors Gigi Lee/Marcus Rebeschini Creative Group Head Hor Yew Pong Regional Head of Copy Edward Ong Copywriters Boone Wong/Andrea Yap/Azeril Johari Art Directors Hor Yew Pong/Nikken Chong/Foo Guan Foong/Emily Tan/Jillyn Cheoh/Joshua Tay Design Director Gigi Lee Designers Emily Tan/Jillyn Cheoh Photography Studio Wizard Photography, Kuala Lumpur Illustrators Cue Art/ManMan Tan /Hor Yew Pong/Emily Tan/Jillyn Cheoh/Chew Lee Chin Typographers Emily Tan/Loh Gan Kai Prop Makers Y&R Creative/Poco Homemade/Leng Tieng Chai/Siew Yuet Kie


Print

Bronze Winner – Art Direction Campaign

Cityscape
Terrain
Road Map

Title “Cityscape”, “Terrain”, “Road Map” Corporate Name of Client Life Cycle Agency Account Director Sandy Lee Agency DDB Group Singapore, Singapore Chief Creative Officer Neil Johnson Group Creative Director Joji Jacob  Creative Directors Thomas Yang/Andrew Hook Copywriter Andrew Hook Art Directors Thomas Yang/Chris Soh Photographer Allan Ng Typographer Celeste Anning Retouching Digitalis


Silver Winner – Automotive Campaign

Bikers-Police
Car Jack-Glass Truck
Portaloo-Hearse

Title “Bikers-Police”, “Car Jack-Glass Truck”, “Portaloo-Hearse” Magazine, Newspaper or DM Newspaper Corporate Name of Client Volkswagen Client Account Director Nicole Taylor Agency Account Director David Murphy Agency DDB Sydney, Sydney Executive Creative Director Dylan Harrison Creative Directors Nick Pringle/Steve Wakelam Copywriters Nick Pringle/Steve Wakelam Art Directors Nick Pringle/Steve Wakelam Art Buyer Leesa Murray Photographer Andreas Bommert Retouching Matt Bright


Bronze Winner – Household Products

Title Glad Cling Wrap – “Pineapple” Magazine, Newspaper or DM Newspaper Corporate Name of Client Clorox Agency Account Directors Simone Tam/Alexis Chiu Agency DDB Group Hong Kong, Hong Kong Group Creative Director May Wong Executive Creative Director Jeffry Gamble Creative Director Asawin Phanichwatana Copywriters Joshua Wong/Jeffry Gamble Art Directors Leslie Wong/Tony Cheung/Asawin Phanichwatana Photography Studio Nok Remix Studio Illustrator Anuchai Srijarunputong


Bronze Winner – Public Service/Social Welfare Campaign

Tap
Carburetor
Fuse Box
Cabinet

Title “Tap”, “Carburetor”, “Fuse Box”, “Cabinet” Magazine, Newspaper or DM Magazine Corporate Name of Client Medicins Sans Frontieres Agency Account Director Miki Richardson Planner Pippa Kulmar Agency M&C Saatchi, Sydney/Geneva Executive Creative Director Ben Welsh Creative Directors Oliver Devaris/Graham Johnson/Olivier Girard Copywriter Oliver Devaris Art Director Graham Johnson Print Production Josephine Panetta/Alex Watson 3D / Retouching Cream Studio Manager Elkie Pieterse


Bronze Winner – Use of Illustration

Title Civilization-Rome Magazine, Newspaper or DM Magazine Corporate Name of Client Maxam Agency Account Director Carol Ma Agency JWT Shanghai, Shanghai Executive Creative Directors Yang Yeo/Elvis Chau Creative Director Hattie Cheng Copywriter Chanfron Zhao Art Directors Danny Li/Haoxi Lv Art Buyer Chivel Miao Photographers Surachai Puthikulangkura/Kingkong Illustration Company Illusion co. Ltd., Bangkok Illustrators Surachai Puthikulangkura/Supachai U-Rairat


Radio

Gold Winner – Script Writing (Catfish)

Silver Winner – Script Writing (Butterfly)

Silver Winner – Beverages (Catfish)

Bronze Winner – Beverages (Butterfly)

Bronze Winner – Beverages Campaign

Click here to view the campaign

Title Bundaberg Red – “Butterfly”, “Catfish”, “Pig” Corporate Name of Client Diageo Australia Agency Leo Burnett Sydney, Sydney


Silver Winner – Branded Content

Click here to view campaign

Title 1 Minute Song For Shower Corporate Name of Client One Foundation Agency DDB China Group, Shanghai


Bronze Winner – Conceived & Produced by Station

Click here to view the campaign

Title Australia’s Favourite Subway Cookie: Who Will You Vote For? Corporate Name of Client Subway Restaurants Radio Station Nova 106.9


Silver Winner – Corporate Image

Click here to view the campaign

Title Ear App Corporate Name of Client Commercial Radio Australia Agency Eardrum, Sydney


Gold Winner – Sound Design

Silver Winner – Direction

[tube]http://www.youtube.com/watch?v=Pu5hdNn0Uiw[/tube]

Title Earphone Bully Corporate Name of Client BullyingNoWay/Project Rockit/Reach Out Client Account Director Lucy Thomas (Project Rockit) Agency Account Director Melissa Sealey Radio Station Novanation Agency SapientNitro, Brisbane Executive Creative Directors Nancy Hartley/James Burchill Associate Creative Directors Cristian Staal/Ralphie Barnett Copywriters Marianne Harvey/Ralph van Dijk/Ralphie Barnett Agency Producer Melissa Ashman Production Company Eardrum, Sydney Director Ralph van Dijk Producer Lisa Lepore Recording Studio Eardrum, Sydney Sound Design Company Eardrum, Sydney Sound Designer Ralph van Dijk Audio Engineer Michael Bates


Bronze Winner – Direction

Click here to view the campaign

Title Highlighter Corporate Name of Client IKEA Agency The Monkeys, Sydney


Gold Winner – Innovative Use of Radio

Gold Winner – Public Service/Social Welfare Campaign

[tube]http://www.youtube.com/watch?v=ZN0_ShioI7A[/tube]

Title Breast Cancer Awareness – ANYTIME Campaign “Audrey”, “Freda”, “Yameen” Corporate Name of Client BFM Media Sdn Bhd Radio Station BFM 89.9 The Business Station Agency McCann Erickson Malaysia Sdn Bhd, Petaling Jaya Executive Creative Directors Ean-Hwa Huang/Szu-Hung Lee Associate Creative Director Gavin E. Hoh Copywriters Gavin E. Hoh/Yeoh Oon Hoong/Ean Hwa Huang/Szu-Hung Lee Recording Studio BFM Studio, Petaling Jaya


Bronze Winner – Innovative Use of Radio

Click here to view the campaign

Title Honda Smile Mission – “Car Radio-Personality” Corporate Name of Client Tokyo FM Broadcasting Radio Station Tokyo FM Agency Dentsu Inc., Tokyo


Bronze Winner – Music Adaptation

Click here to view the campaign

Title Nissan X-Trail – “Opera” Corporate Name of Client Nissan Motor (Thailand) Co., LTD. Radio Station 102.5 FM Agency TBWAThailand, Bangkok


Gold Winner – Music Original – Song

[tube]http://www.youtube.com/watch?v=T9Q2BsePbRk[/tube]

Title It’s Been Done Corporate Name of Client Hit Productions Agency Account Director Tricia Kiocho Radio Station Home Radio Station Agency Lowe Philippines, Makati City Chief Creative Officer Leigh Reyes Creative Director Abi Aquino Copywriter Leigh Reyes Director Dennis Cham Executive Producer Sharon Ambas Sound Design Company Hit Productions, Makati City Sound Designer Jingle Buena Audio Engineer Mark Villar Music Production Company Vocal Performance, Makati City Music Arranger Jingle Buena Music Composer Arnold Buena


Silver Winner – Retail Campaign

Click here to view the campaign

Title IKEA Storage Workspace – Declutter, Destress “High-lighter”, “Yo-Yo”, “Undies” Corporate Name of Client IKEA Agency The Monkeys, Sydney


Bronze Winner – Retail

Click here to view the campaign

Title Lost Toy Corporate Name of Client IKEA Agency The Monkeys, Sydney


The NEW

Gold Winner – The NEW

[tube]http://www.youtube.com/watch?v=Fn8NS0PvQfk[/tube]

Title Bottle Light Corporate Name of Client Pepsico International Client Account Director Michael Eric Rosales Agency Account Directors Carmella Q. Montilla/Fran Gonzalez/Dalla Sucgang/Denise Gamo Agency BBDO Guerrero, Makati City Chief Creative Officer David Guerrero Group Creative Director Dale Lopez Executive Creative Director David Guerrero Creative Director Dale Lopez Copywriters Rachel Teotico/Raymund Sison/David Guerrero Art Directors Dennis Nierra/Tim Villela/Dale Lopez/Ley Mababangloob Agency Producers Jing Abellera/Ino Magno Creative Technologist Marissa Manaloto/Xerg Aguilar Social Media Strategist Roshan Nandwani Programmer Dennis Billano Production Manager Al Salvador Graphic Designer Manny Vailoces Photographers Karel Sevilla/Leo Dino/Joy Aquino/Aids Tecson Producer Illac Diaz Technical Developer Chico Jabines Editor Ed Santos


TV/Cinema/Online Film

Silver Winner – Banking/Financial/Insurance

[tube]http://www.youtube.com/watch?v=LWAg6ACqbLU[/tube]

Title Job Interview Corporate Name of Client National Australia Bank Agency Clemenger BBDO Melbourne, Melbourne Chief Creative Officer James McGrath Executive Creative Director Ant Keogh Creative Directors Tom Martin/Julian Schreiber Executive Agency Producer Sonia von Bibra Production Company Will O’Rourke, Sydney Directors The Glue Society/Will O’Rourke Cinematographer Tov Belling Post-Production Company Digital Pictures/The Editors, Melbourne Editing Facility Dan Lee, The Editors Sound Design Company Flagstaff Studios, Melbourne Sound Designer Paul Le Couteur Music Production Company Level Two Music


Silver Winner – Banking/Financial/Insurance

[tube]http://www.youtube.com/watch?v=XhUGVwTqKR8[/tube]

Title Medibank Health Insurance – “Circle of Life” Corporate Name of Client Medibank Client Account Directors Chris Caroll/Tanya Haines Agency Account Directors Mathew Cummings/Matilda Hobba Agency George Patterson Y&R, Melbourne Chief Creative Officer Tony Granger Executive Creative Director Ben Coulson Creative Directors Jim Ingram/Ben Couzens Copywriter Jim Ingram Art Directors Chris Northam/Ant Simmons/Ben Couzens Agency Producer Romanca Jasinski Director Mark Malloy Producer Wilf Sweetland Planner Tom Ward Directors of Photography Germain Mcmicking/Riley Brown Cinematographers Germain Mcmicking/Riley Brown Cameramen Germain Mcmicking/Riley Brown Post-Production Company Mrppp, Melbourne/Digital Pictures, Melbourne Editing Facility The Butchery, Melbourne Editor Rohan Zerna Sound Design Company Soundfirm, Melbourne/Electric Dreams, Melbourne Music Production Company Level Two Music Music Producer Karl Richter Music Performed By Heather Woods Broderick Song Title Something Other Than


Bronze Winner – Best Use of Innovation

Click here to view the campaign

Title Hatsune Miku Corporate Name of Client Google/Crypton Future Media Inc. Agency Hakuhodo Inc., Tokyo


Silver Winner – Branded Content

Silver Winner – Music Adaptation

[tube]http://www.youtube.com/watch?v=b6mVe7fbGPY[/tube]

Title The Ship Song Project Corporate Name of Client Sydney Opera House Client Account Director Victoria Doidge Agency Account Director Suzy Coman Account Manager Kate Behne Agency The Monkeys, Sydney Group Creative Director Dan Beaumont Executive Creative Director Justin Drape Creative Director Noah Regan Copywriters Justin Drape/Noah Regan/Simone Louis Art Director Noah Regan Agency Producer Thea Carone Production Company Exit Films, Sydney Director Paul Goldman Producer Caroline David Editing Facility Definition Films, Sydney Editor David Gross Music Production Company Turning Studios, Sydney Music Producer Emma Hoy Music Arranger Elliott Wheeler Original Song Title The Ship Song


Silver Winner – Cosmetics/Toiletries/Pharmaceuticals Campaign

Bronze Winner – Cosmetics/Toiletries/Pharmaceuticals (Wash)

Bronze Winner – Cosmetics/Toiletries/Pharmaceuticals (Stamp)

[tube]http://www.youtube.com/watch?v=0jUlDyLQ6Bc[/tube]

[tube]http://www.youtube.com/watch?v=A-qIKiejv6g[/tube]

[tube]http://www.youtube.com/watch?v=cKowJKAnia8[/tube]

Title Saridon – “Pound”, “Wash”, “Stamp” Corporate Name of Client Bayer Philippines, Inc. Client Account Directors Christian Galvez/Jay Lopez Agency Account Directors Cindy Evangelista/Iking Uy Agency BBDO Guerrero, Makati City Chief Creative Officer David Guerrero Executive Creative Director David Guerrero Creative Directors Gary Amante/Rey Tiempo Copywriters Rey Tiempo/David Guerrero/Red Ollero Art Director Gary Amante Agency Producer Aldous Pagaduan Production Company Revolver, Makati City Director Joel Limchoc Director of Photography JA Tadena Post-Production Company Post Manila, Makati Sound Design Company Hit Productions, Makati City


TV/Cinema/Online Film – Music

Silver Winner – Innovative Use of Music and Sound

[tube]http://www.youtube.com/watch?v=ezXnyQebkNI&feature=youtu.be[/tube]

Title COGOO – Bicycle Shop For Youth – “Turntable Rider” Corporate Name of Client Relations Inc. Agency TBWAHakuhodo, Tokyo Creative Director Kenta Ikoma Copywriter Kenta Ikoma Agency Producer Yuma Kimura Production Managers Koya Aoyagi/Ryohei Kaku/Tomohiro Oguchi Production Company Hakuhodo Products, Tokyo Director Yusuke Tanaka Producer Yuma Kimura Director of Photography Yusuke Oka Digital Production Company Semitransparent Design, Tokyo Digital Director Toshiyuki Sugai Editing Facility Cutters Editor Ryan Mcgiure Sound Design Company Popgroup, Tokyo Sound Designer D.J. Baku Music Production Company Popgroup, Tokyo Music Producer Hiroki Sakaida


Bronze Winner – Music Adaptation

[tube]http://www.youtube.com/watch?v=edyHN3q-pSM[/tube]

Title Hyundai i30 – “Break Free” Corporate Name of Client Hyundai Motors Australia Client Account Director Alex Pinsuti Agency Account Director Tim Hiley Agency Innocean Australia, Sydney Creative Director Scott Lambert Copywriters Andy Healy/Mike Lind Art Directors Mike Lind/Andy Healy Agency Producer Tania Templeton Production Company Prodigy Films, Sydney Director Steve Hudson Senior Executive Producer Jonathan Samway Executive Producer Nerissa Kavanagh Producer Sarah Nicols Director of Photography Robert Humphries Post-Production Company Prodigy Films, Sydney Editor Richard Learoyd Sound Design Company Song Zu, Sydney Sound Designer Simon Kane Music Production Company Song Zu, Sydney Music Arranger Ramesh Sathiah Original Song Title I Want To Break Free


Bronze Winner – Music Original – Underscore

[tube]http://www.youtube.com/watch?v=oKHeBFtnS8Q[/tube]

Title Levi’s Stretch To Fit Jeans – “Levi’s X Korea National Ballet” Corporate Name of Client Levi’s Agency Account Director Say-Hwan Kim Agency Tribal DDB Korea, Gangnam-Gu Executive Creative Director Adrian An Copywriters Tim Paradise/Nahil Kang/Adrian An Art Directors Tim Paradise/Nahil Kang/Adrian An Agency Producer Say-Hwan Kim Director Lee Jae-Cheol Music Production Company Rafael May Music, Sydney Music Producer Rafael May Music Composer Rafael May


Bronze Winner – Use of Licensed Music

Click here to view the campaign

Title The Box Corporate Name of Client Odyssey House Agency George Patterson Y&R, Melbourne


Bronze Winner – Use of Licensed Music

[tube]http://www.youtube.com/watch?v=kr-xkM0RruA[/tube]

Title Skin Corporate Name of Client PETA Agency Account Director Henry Ho Agency Ogilvy Beijing, Beijing Chief Creative Officer Graham Fink Executive Creative Directors Bill Chan/Kweichee Lam Creative Director Rain Yu Copywriters Kweichee Lam/Doug Schiff/Jackie Bai Art Directors Rain Yu/Xinyan Liu Agency Producer Jeff Wong Production Company Camis Image, Beijing/Crystal Education, Beijing Director Rain Yu Producers Feng Gao/Yunsong Liu/Rong Ma/Ning Sun Animation Company Camis Image, Beijing Animators Feng Gao/Lucy Lee Illustrator Xinyan Liu Photographer Kai Chen Editing Facility Camis Image, Beijing Editor Sa Xiao Record Company Ninja Tune Performer The Heavy Song Title How You Like Me Now


TV/Cinema/Online Film – Production | Post Production

Silver Winner – Direction

Bronze Winner – Cinematography

[tube]http://www.youtube.com/watch?v=pf2mvKH-XZE[/tube]

Title Staying Up Corporate Name of Client McDonald’s New Zealand Client Account Directors Madeleine Fitzatrick/Chris Brown/Shamini Nair/Jennifer Lim/Mia Hansson Agency Account Directors Zoe Alden/Karla Fisher/Carly Pratt Agency DDB Group New Zealand, Auckland Executive Creative Director Andy Fackrell Creative Director Jordan Sky Creatives Kevin Bachtiar/Sasha Arandelovic Copywriters Pete Gosselin/Jay Hunt Art Directors Pete Gosselin/Jay Hunt Executive Agency Producer Judy Thompson Agency Producer Kim Baldwinson Production Company Revolver, Sydney Director Steve Rogers Executive Producer Michael Ritchie Producer Pip Smart Cinematographer John Toon Post-Production Company Fuel VFX Production Designer Bruce Everard Editing Facility Guillotine, Sydney Editor Alexandre de Franceschi Sound Design Company Liquid Studios, Auckland Music Production Company Liquid Studios, Auckland Sound Designer Craig Matushka Scored By Peter Van de Fluit


Gold Winner – Direction

Gold Winner – Visual Effects

[tube]http://www.youtube.com/watch?v=S9rxTYZKCyM[/tube]

Title Tooheys Extra Dry – “Nocturnal Migration” Corporate Name of Client Lion Agency BMF, Sydney Chief Creative Officer Warren Brown Executive Creative Director Dylan Taylor Creative Director Shane Bradnick Copywriter Phil Sicklinger Art Director Corinne Goode Agency Producer Sue Hind Production Company Exit Films, Melbourne Director Garth Davis Producer Karen Sproul Director of Photography Ellen Kuras Post-Production Company Alt.vfx, Brisbane VFX Company Alt.vfx, Brisbane VFX Supervisor Colin Renshaw VFX Executive Producer Takeshi Takada Senior Flame Artist Urs Furrer Colourist Warren Eagles Animation Company Alt.vfx, Brisbane 3D Lead Sarah Collier 3D Supervisor Nick Angus 2D Supervisor Matt Chance Editing Facility The Butchery, Melbourne Editor Jack Hutchings Sound Designer Tone Aston Music Composer Prodigy Song Title Breathe


Gold Winner – Direction

[tube]http://www.youtube.com/watch?v=nwa3UXWpOoc[/tube]

Title Mumbai Mirror – “I Am Mumbai” Corporate Name of Client The Times of India Agency Taproot India, Mumbai Chief Creative Officers Aggi/Paddy Copywriter Aggi Art Director Paddy Production Company Ramesh Deo Production, Mumbai Director Abhinay Deo Senior Executive Producer Apurba Sengupta Producer Divyaa Iyer Director of Photography Kartik Iyer Line Producer Sanaullah Khan Post-Production Company Prime Focus, Mumbai Editor Huzefa Lokhandwala Sound Design Company Om Grown Music Music Production Company Om Grown Music Music Composer Ram Sampath


Bronze Winner – Direction

[tube]http://www.youtube.com/watch?v=NEMVJ92NBXg[/tube]

Title The Moment Corporate Name of Client BUPA Agency Account Directors Chris Howatson/Kirsten Darbyshire Agency Clemenger BBDO Melbourne, Melbourne Chief Creative Officer James McGrath Executive Creative Director Ant Keogh Copywriters Andre Hull/Richard Williams Art Directors Lee Sunter/Anthony Phillips Agency Producer Sevda Cemo Production Company Revolver, Sydney Director Steve Rogers Executive Producer Michael Ritchie Producer Pip Smart Director of Photography Russell Boyd Post-Production Company Animal Logic, Sydney VFX Company Animal Logic, Sydney Animal Logic Flame Artists/Compositors Murray Smallwood/Yann Doray/Alex Ortoll/Jess Burnheim/Ben Ying/Guido Wolter Production Designer Margot Wilson Editing Facility Guillotine, Sydney Editor Alexandre de Franceschi Sound Design Company Flagstaff Studios Sound Designer Paul LeCouteur Music Production Company Level Two Music/Electric Dreams Music Composer Jojo Petrina Prosthetics ODD Studios


Bronze Winner – Editing

[tube]http://www.youtube.com/watch?v=JCuwaZa8I8o&feature=player_embedded[/tube]

Title Volkswagen Tiguan – “Cross Country” Corporate Name of Client Volkswagen Client Account Director Nicole Taylor Agency DDB Sydney, Sydney Executive Creative Director Dylan Harrison Creative Directors Nick Pringle/Steve Wakelam Copywriter Malcolm Caldwell Art Director Ian Broekhuizen Agency Producer Victoria Bennett Production Managers Linda Sapier/Penny Quin Production Company Soma Films, Sydney Director Sean Meehan Executive Producer Samantha McGarry Director of Photography Sean Meehan Cinematographer Nick Meek Post-Production Company Method Studios, Sydney Head of TV Brenden Johnson VFX Company Method Studios, Sydney Editing Facility Method Studios, Sydney Editor Drew Thompson Sound Design Company Song Zu, Sydney Sound Designer Simon Kane Scored By Turning Studios Audio Engineer Simon Kane Music Production Company Turning Studios, Sydney Music Producers Elliott Wheeler/Emma Hoy Music Arranger Elliott Wheeler Music Composer Elliott Wheeler Music Lyricist Elliott Wheeler Music Performed By Turning Studios