MediaCorp’s outdoor division, OOH Media, decided to let the advertising industry know how fast they and the outdoor industry has progressed in the last year.

The media giant took over a ballroom at Suntec Convention Centre to host an exhibition titled ‘InnOOHvation 2012’. Here suppliers working with MediaCorp displayed their products.

Thomas Ang
Ken Wheatley

Thomas Ang, who heads up OOH Media, invited Ken Wheatley, Director of Sales, Christie Digital Systems, USA Inc. to give a presentation to the guests. He spoke on the evolution of the moving and digital outdoor displays which reminded the audience of the amazing progress in the last year or two in large screens and the rapid growth of interactivity with the passerby created by mobile devices. Wheatly showed some good examples of creativity in this area.

MediaCorp provided drinks and a range of snacks to round off the evening amidst the networking and viewing of the exhibits.

Left to right: Ron Graham, Managing Director of Media On The Go, Thomas Ang and Allein Moore, Editor of AdAsia.