In 2009, AdFest, the popular regional advertising festival held in Thailand each year, introduced a new category called Lotus Roots.

This has become a much sought after award at the festival. This award celebrates ideas that are uniquely inspired by local culture. Lotus Roots category demonstrates the commitment to ‘Made in Asia’ by the AdFest organisers.

The seven past winners can now be viewed on the AdFest website. The deadline* for entry this year to the Lotus Roots category has just passed, but we hope this years’ winner and these past entries will inspire you to create something this year based on your own culture.

There will be plenty of other advertising examples created in Asia on display at AdFest as well as conference presentations by leading professionals.

AdFest will be held in Pattaya Thailand on 22nd March to 25th March 2017.  Don’t miss this outstanding event.


* Entries to the ADFEST 2017 Lotus Awards closed on 20th January. For queries regarding deadline extensions, please contact 

International Editor: Allein Moore


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