TBWA Worldwide has extended its Digital Arts Network further with the establishment by TBWAGreater China of Digital Arts Network China in Shanghai. It will be headed by Managing Director Douglas Lin. He moved from Proximity China where he held a similar post. Lin has also worked at AKQA, BBDO Proximity in New Zealand and Singapore. As part of this announcement, TBWA has introduced its first LAB offerings with the launch of DIGITAIL® and SMARTS.